Find a Problem You Can Actually Solve
If you’re looking for a niche in a certain industry, start identifying problems by browsing online forums or directly asking your target market for input. Then, look at the search engine data. How many people each month are looking for answers to those problems? How much reputable information is available for free online? The problems with the greatest interest will naturally be the most profitable ones to solve.
Do Some Competitive Analysis
Look at what your competitors are doing. If the content is poor in quality or companies lack transparency, this may be an opportunity for you to offer a high-quality, authentic alternative. You can also analyze search data to see how your competitors rank and what keywords they’re using. Tools like Google keyword planner can help you find niche keywords for search engine optimization.